GWM & Grupo Q – “The Future of 4x4” Experience in Gamboa

Strategy and outreach for digital, traditional, and specialized automotive media.

Press management and support during the Gamboa test drive experience, under real off-road driving conditions.

Coordination of live streams, on-site content, and media relations with journalists and influencers.

Participation of over 45 media outlets.

Monitoring of publications and management reporting, resulting in over 50 press and digital media mentions.